You can download the solution to the following question for free. For further assistance in Business Management assignments please check our offerings in Management assignment solutions. Our subject-matter experts provide online assignment help to Management students from across the world and deliver plagiarism free solution with free Grammarly report with every solution.
(ExpertAssignmentHelp does not recommend anyone to use this sample as their own work.)
Description: Working in groups of no more than four students, you are required to prepare a report based on the case study provided below. All group members will need to contribute equally to the preparation of this report. Please ensure that you provide a coversheet for your group report listing the names and student identification numbers of all group members, and the word count for your assignment. Your lecturer will not assess any material beyond the set word count. The report should be written in 12-point font with 1.5 line spacing. It is important that you do not submit more than one assignment per group.
Feedback: Comments and a mark will be returned to you within two weeks of submission.
Case Study: Improving operational effectiveness and customer service at Gant Logistics
Gant Logistics Ltd is a new company formed from the management buyout of a transport and logistics business. Gant has inherited a variety of information systems which should enable it to continue operating the current business successfully (e.g., enterprise resource planning system (SAP), office automation (Microsoft Office), and a data warehousing system (Oracle)). Gant operates distribution centres in 11 locations across Australia and utilises a fleet of 182 trucks. Gant's store (warehouse) and deliver fast-moving consumer goods (FMCGs), building products, outdoor furniture, and domestic appliances.
Fuel is major cost element for the business and the company has an annual fuel bill in excess of $60 million. Gant is contemplating a further move into third-party logistics (3PL). The aim is to provide a wider suite of supply chain management services to its customers. Optimisation of its warehouse and distribution centres will be important in boosting Gant's 3PL capabilities.
Gant Logistics have identified operational efficiency and customer orientation as two key elements of the strategy required for this new company to grow its business. You have been asked by Gant's Chief Information Officer (CIO) to identify the information systems and technology that will help support Gant's business strategy. The CIO has identified that systems supporting customer relationship management (CRM) and the efficient operation of the company's warehouses and truck fleet are likely to be particularly important (e.g., warehouse optimisation, RFIDs, telemetry, GPS, and truck routing and dispatch systems). Moreover, the company is concerned about driver fatigue, and thus is interested in systems or technology that will help monitor and manage this issue.
Review your requirements with our FREE Assignment Understanding Brief and avoid last minute chaos.
We provide you services from PhD experts from well known universities across the globe.
No more plagiarism worries. We give you a FREE Grammarly report with every assignment.
Our experts work round the clock to provide you with solutions before the scheduled deadline.
Gant is a very new company formed from an existing logistics and transport business. The management faces a dual situation of managing a high level of customer orientation as well as ensuring highly efficient operations. The complexity of the logistics management business, varied nature of customers and the target of the above mentioned dual objectives make the situation complicated for the management. The following report aims to analyze and suggest how using an efficient strategy with the help of effective information systems and latest technologies can aid in achieving the mentioned objectives. The vision of the report is to help Gant to be a customer focused and efficient logistic provider and also to enable it to develop into a successful third-party logistics provider.
Efficient and Customer Oriented Logistics Services
Customer satisfaction and efficient operations are the two most important aspects of a successful logistic service. But maintaining both of them side by side is not as easy as it sounds. From a logistics providers' point of view, different customers have different needs in terms of speed, flexibility, pricing, penetration and so on. Managing customer satisfaction for so many different customers often can hamper the operational efficiency and thus, the profitability. However, with effective planning and implementation of well-thought strategies can help logistics service providers to cater to the above-maintained issues (Rahmee, 2010). Some very important features that a logistics service provider have to be efficient and customer focused are shown in figure 1.